New forms of media publishing

The rise of new media has increased communication between people all over the world and the Internet. It has allowed people to express themselves through blogs, websites, pictures, and other user-generated media. It shows that, today’s people are more interesting with the online information, since they are easy and quick to be obtained. For instance; YouTube, Twitter, Facebook & online newsletter. YouTube is the most popular form of new media that the leader in internet video search serves up 100 million videos a day online. (Reuters 2006)

However, it is also important understanding the newest trends and issues relating new forms of media publishing. As argued by Shriver (1997) better technology does not equal better communication. For example the issues relating new forms is during US Election 2008, the number of social networking such as YouTube, Twitter, Facebook & Flickr which are connected with US politics has increased followed by the increase of visits. The US Election 2008 Web Monitor provides two social media applications based on the Facebook Platform: Election Monitor and Sentiment Quiz. These applications invite users to cast votes for their preferred candidates in weekly intervals, and to participate in an interactive real-time quiz in the tradition of games with a purpose.

(Source: google.com)

Besides that, the following chart shows the share of US internet visits to YouTube compared with the share of upstream visits to Politics websites from YouTube. The trend is clearly illustrated by the grey line - showing that YouTube has been accounting for a larger share of US visits to Politics websites since January.

(Source: hitwise.com)

References:

ECOresearch Network, US08 Facebook Application, viewed 10 November 2009,<http://www.ecoresearch.net/election2008/facebook>

Hitwise Intelligence 2006, YouTube the US midterm elections and UK politics, 6 November, viewed 10 November 2009,

http://weblogs.hitwise.com/heather-hopkins/2006/11/youtube_the_us_midterm_electio.html

Reuters 16 July 2006, ‘YouTube serves up 100 million videos a day online’, viewed 10 November 2009,

http://www.usatoday.com/tech/news/2006-07-16-youtube-views_x.htm?

Shriver, KA 1997, Dynamic in document design: creating text for readers, Wiley Computer Pub, New York